Welcome to elvardi.
YOUR STEPS. OUR STORY.
who we are?
We're a team of passionate designers and technologists with a mission to redefine luxury footwear for the digital age. Our aim is to revolutionise the sneaker industry by combining modern design and craftsmanship with innovative digital technologies and unwavering sustainable practices. We're dedicated to changing the way you see sneakers, not just in terms of their looks but also in how they're made and their impact on our planet.
WHY SNEAKERS!
At ELVARDI, we see sneakers as more than just footwear; they are the canvas for storytelling and a symbol of our era. From the rhythmic beats of hip-hop to being the common language of urban style, sneakers have become an essential part of our culture. However, despite this, the sneaker industry faces significant challenges due to outdated design, production, and supply chain practices. These practices not only harm the environment but also hinder technological progress in the industry.
How ELVARDI is Changing the Game
At ELVARDI, we see these challenges as opportunities to redefine luxury sneakers for the digital age. We understand that you, the discerning customer, desire authenticity, transparency, and innovative experiences that resonate with you on a personal and cultural level. Our brand embodies these values, standing at the intersection of modern craftsmanship, digital innovation, and social responsibility. We are dedicated to setting the standard for premium quality sneakers that embrace sustainable practices, immersive digital experiences, and social impact to create meaningful connections.
Our Commitment to Social Change
ELVARDI not only adds style to your wardrobe but also empowers creative talents. Every sneaker purchase contributes to the ELVARDI Fund, which is dedicated to supporting emerging artists and designers from diverse backgrounds. The fund provides scholarships, workshops, and essential resources to help these talented individuals flourish in their creative careers.
why elvardi?
modern designs
All of our products are designed in London, from our East London Studio. Our designers are always on the lookout for modern elegance, innovation, comfort, and functionality. Every single piece we create is a testament to our relentless pursuit of design excellence. We thoughtfully craft each product to elevate your every step, with a timeless allure that speaks to you - The modern urbanite.
TECHNOLOGY & INNOVATION
As we stand on the verge of a digital revolution, with tokenisation, digital twins, and the exciting realms of virtual and augmented reality becoming a reality —a compelling opportunity emerges for ELVARDI. We are ready to spearhead this transformative journey, bridging the gap between the physical and digital realms to bring our customers innovative and unparalleled experiences.
transparency & authenticity
We're dedicated to delivering full authenticity, transparency, and traceability across our entire supply chain. That's why we're working on creating a cutting-edge digital product passport using blockchain technology. This passport will give you - our customers detailed insights into the origins of our raw materials, our production methods, and the components used in crafting our sneakers. We're firm believers that luxury fashion and sustainability can go hand in hand, and we're thrilled to be at the forefront of turning this belief into a reality.
Driving circular economy
We've come up with a groundbreaking business model that puts product care and recycling at the forefront, inspiring the shift towards circular product lifecylcle. Our aim is to promote efficient recycling and reuse processes, which will contribute to a sustainable and eco-friendly future. Additionally, we are working on introducing a secondary marketplace for customers to resell their sneakers, taking our commitment to the circular economy to the next level.
Exclusive benefits & experiences
Step inside the ELVARDI Inner Circle, where exclusives await at every turn. Get first dibs on our freshest drops, a seat at the table in our design collaborations, and a wardrobe that features members-only designs. It's all about giving you the special treatment you deserve, complete with content that brings you closer to the heart of our craft.
A New Era of Luxury
The Blueprint of Innovation
2024 has been a pivotal year for ELVARDI, marking a renaissance in our approach to luxury footwear with the launch of The Blueprint collection. Each pair in this signature series is not only a numbered limited edition but also linked to a digital twin, enhancing the ownership experience with layers of transparency, exclusivity, and personalized benefits, establishing ELVARDI as a leader in the new era of "phygital" fashion.
RE-FOCUS ON DESIGN AND INNOVATION & SOCIAL IMPACT
2023 was a transformative year for ELVARDI as we transitioned our production to Portugal while continuing to source high-quality materials from Italy. This year, we also focused on reinforcing our mission of blending luxury with digital innovation and social impact, offering more than just footwear but a movement towards a more connected and conscientious consumer experience.
Broadening the Range
In 2022, we broadened our appeal with new product launches catering to both men and women. This included the Platform collection for women, marking a significant evolution in our product line and embracing a wider audience.
Widening the Horizon
With the success of the Low 1, featured in prestigious publications like GQ, ELVARDI expanded its vision. This year saw the birth of the ELVARDI Low 2 collection, a distinctive line of low-top men's sneakers that preserved our commitment to craftsmanship and style, all handmade in Italy.
The Launch of ELVARDI
Vision and Foundation
ELVARDI was born in October 2020, emerging from a vision to craft comfortable, minimalist sneakers tailored for the discerning urbanite. Our first creation, the ELVARDI Low 1, set the standard—a unisex sneaker designed in London and meticulously handmade in Italy. This first collection laid the groundwork for what ELVARDI would become—a symbol of refined style and exceptional quality.